The Hus Website Case Study
Posted on 20th November 2019
Read all about the website we created for The Hus Bed and Breakfast in Cranleigh.
‘’It is so great to have an actual human being to talk over my aims of my new website and then to agree changes and improvements. John is so easy to work with. When you feel a bit foolish about your IT skills, he puts you at ease..’’ - Rosemary French, The Hus B&B
Set in the heart of the Surrey Hills, the Hus is a Scandinavian style bed and breakfast in an award winning architect designed home. It is owned and run by Rosemary French and Norman Simmonds.
Despite the very open plan Scandinavian style of living, the Hus was designed by Norman in such a way that Rosemary and Norman could live on the ground floor without disturbing, or be disturbed by, their guests.
The Hus is filled with light, whatever the time of year and the clean lines look is contemporary, minimalist, and uncluttered.
The Hus is promoted on Airbnb, but because it is a space shared with hosts Norman and Rosemary, it is not a 'typical' Airbnb property. This meant that it wasn't getting found by people looking for a short stay in bed and breakfast accommodation.
Rosemary and Norman were aware that they needed their own website to showcase the Hus, and to enable it to get found online by their target market.
Rosemary knew John Wright, from it'seeze Web Design Horsham, as a fellow member of Cranleigh Chamber of Commerce. They met to discuss the design requirements for a new website for the Hus.
Rosemary and Norman wanted a website that reflected the Scandinavian design of the Hus - minimalist, light and airy. It also needed to have a blog to allow Rosemary to share interesting information about Cranleigh and the surrounding area.
John also advised Rosemary to set up a Google my Business page which along with a new website, would help the Hus to get found online.
Working closely with Rosemary, we created a brand new it'seeze Max website, which launched in July 2019. It was designed to be minimalist and modern with lots of white space, to reflect the light and airy feel of the Hus. It also includes icons, parallax imagery, roll overs and equal height columns to break up the content. It’s a fully responsive website, which means that it looks great on any size screen that it is viewed on.
The Hus now has it's own website, which reflects the light and airy feel of the Scandinavian design of the Hus. The combination of the new website and a Google my Business entry, has meant that the Hus now gets found online for people looking for B&B accommodation in the Cranleigh area.
Rosemary and Norman are delighted with the design of their new website, and also with the results it has produced. Booking for the Hus are up, and the increase in bookings direct, as opposed to via Airbnb, means that profits have increased too.
We really enjoyed working with Rosemary and Norman to create their new site, and we look forward to hearing about the continued success of the Hus.
Tagged as: Case Study
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