SEO (Search Engine Optimisation) is complicated. Over at Backlinko they estimate that Google uses about 200 various factors to rank a site. 
Most people know how important SEO is, but many are confused about what they should be doing to boost the SEO for their website. 
One thing that everyone can (and should) do to improve their website SEO is to regularly add fresh content. 
A speaker at a recent networking event we attended put it perfectly when he stated that “fresh, authoritative content that answers questions about your subject, product, or service is the best thing you can do to boost your organic SEO.” 
A blog is the perfect way to regularly add new and interesting content to your website. As well as improving SEO, a blog establishes your expertise and knowledge of your topic, and provides visitors to your site with more to read, which will in turn encourage them to spend more time on your site. 
At it’seeze, we understand the importance of having a blog on your website, which is why all of our Max and Commerce sites now come with an easy to update blog. Don’t take our word for it though - watch this short video to see just how quick and easy it is to publish a blog post on an it’seeze site. 
Adding new content has never been so easy! 
Tagged as: SEO, Website tips
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